Hi! I am Luísa,

a frontend developer turned product designer and founder.
Based in Vienna, Austria.

Portrait of Luísa Nogueira

A Little Bit About Me

I have over seven years of experience in frontend development and product design. I also cofounded a code hosting and collaboration platform called Lubeno with my partner.

The most interesting problems are not just technical but also in how design can be translated into a real product, and that's why I like to work with both. Because I build what I design, my work tends to arrive already grounded in what's feasible. I am part of the whole process, from idea to implementation.

My work is driven by curiosity, empathy, and a genuine desire to make technology more inclusive and human. I'm especially passionate about advocating for workplace equality for women and creating products that help foster that mission. Integrity, courage, and empathy guide everything I build.

UX / UI Skills
Figma · Figma Make · Project Management · Design Systems · User Research · Journey Mapping · Prototyping
Technical Skills
HTML · CSS · JavaScript · React · TypeScript · Claude Code · Prompt Engineering · AI-Assisted Development
Ways of Working
Design Sprints · Agile · Task Prioritisation · Cross-functional Delivery · Stakeholder Management

Case Studies

How I Work

How I Research

At Lubeno, we started from our own lived problem as developers, that the existing collaboration tools didn't serve us for everything. From there we moved to discussions on public developer forums, published content that pulls feedback, and then direct conversations with real users. Each stage was validated enough to justify the next.

1 · The problem
My own daily frustration as hypothesis
2 · Forum research
What do developers on Hacker News, X and Reddit think of current tools?
3 · Publishing
Posts and articles that provoke reactions and pull feedback
4 · Direct feedback
Individual conversations with our users

How I Deliver

I led a product delivery inside a larger organisation after me and other teams' specialists came up with a prototype from a cross-team design sprint. This prototype was tested with five users, which validated some of our assumptions and helped us improve other parts of the prototype. I owned the project end-to-end for three months, and my work included task prioritisation and delegation, managing stakeholder expectations, launching the product and presenting to the rest of the company.

Design Sprint
1 week, across teams
Handoff
PO gave me ownership
Project Ownership
Task delegation, prioritisation
Official Launch
New product on our website
Presentation
Stakeholders, company-wide